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In recent history, Apple was primarily a tech company, appealing only to people interested in hardware and software. But today, Apple’s products and services are bought by everyone and everywhere for various different reasons. How did is happen? How did Apple achieve its digital transformation?
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? If you enjoyed this video about #Apple and want to learn even more about the company’s #History, we recommend you read the book “Inside Apple: The Secrets Behind the Past and Future Success of Steve Jobs’s Iconic Brand” by Adam Lashinsky ? https://amzn.to/3d9a4kP
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